PBS, Independent Lens launch doc-driven web channel
PBS’s long-running doc strand ‘Independent Lens’ has partnered with PBS Digital Studios to launch a free subscription-based documentary-driven YouTube channel.
Developed by ITVS, Indie Lens Storycast will see PBS looking to bolster its online foothold by leaning on PBS Digital Studios’ already-established social presence, with more than 12-million subscribers, by using an episodic digital format to reach younger and more diverse audiences on YouTube.